1. As a recruiter and employer, can you explain the application of social media in recruitment?
1) Local Chinese Professional Social Media
- IT260: It provides professional suggestion about career building.
- Tianji: It is the first and the biggest professional social media in China.
- Maimai: You can share your opinions about work with your friends.
- Wealink: You can get recruiting information by the social interaction with others.
- Gouda Recruiting: It is based on the geography information to find the candidates.
- The Beijinger: For expats in China, especially in training and teaching.
2) Professional Social Media in United States
- LinkedIn: It is a business-oriented social networking service.
- Levo League: It is the first professional network designed to women.
3) Professional Networks in Europe
- Viadeo: It is a Web 2.0 professional social network whose members include business owners, entrepreneurs and managers.
- Xing: It helps you to find the job that fits your lifestyle.
2. What is the advantage of using social media on career building?
- Open career doors of opportunity.
- The job you want may not be advertised all the time. Professional social media will provide you the latest job opportunities from HR professionals and third party recruiters.
- Help you explore your own path of career building.
- Social networks may offer professional guidance which provides you new ideas on implementing new and fresh ways of doing things.
- It can be avoided to expend a lot of time and energy to collect the information you need
- You can find the latest professional news and recruitment messages just by watching trending topics and posts from many of social media.
- Learn and grow both professionally and personally.
- Making full use of social media on career building can stimulate creative ideas and encourage you toward your goals, as well as provide welcome companionship along the way.
- Media apps can be connected with each other.
- Wechat + linkedin & Linkedin + Twitter. It will save a lot of time.
3. How to boost my career by social media?
- Tweeting your resume on professional network
- It can be a great way to get exposure so that you may get an ideal job opportunity. Painting a more complete picture of your skill set in your resume will send a message to those who are interested in hiring you that you will be an asset for the company.
- Posting things that are related to the industry you want to be in.
- Be searchable.
- When potential employers Google/Baidu you, you want good things to pop up. Creating a basic website can be an excellent way of getting your name to rank in websites. It also pulls double duty by showcasing your talents and skills.
- Pick the right profile picture
- Your profile picture is how potential new employers on social media will see and remember you or not.
- Do a little boasting.
- Post updates about your work and the results you achieved on a regular basis to impress your potential employers so that you may have more opportunities. It does not hurt to be a little proud of you.
4. Who is the career killer on social media?
- Asking someone you just met on social media that how they can help you
- It is a real killer of your career potentials. Do not treat them like a stepladder. So you would better focus on building relationships slowly before you start asking for favors.
- Constantly posting something negative about work
- A recent study by Jobvite suggests that while 90% of employers are now using LinkedIn as part of their recruitment strategy, two-thirds (66%) are checking out candidates’Facebook accounts and more than half (54%) are reviewing Twitter activity. So if you do that, would make your potential employers question about your personality.
- Post frequent posting during working hours at a wrong time.
- Your current or future employer can easily determine if you’re regularly posting online content during work hours. This can be a nightmare for you because they will doubt that maybe you are not a hard worker at all and do not understand the responsibility.
- Do not update sensitive and confidential information on personal social media.
- For instance, sharing the salary and commission system to the public or to leak key clients’ information to others.
- Listen to
Listen to the original program on China Radio International: http://english.cri.cn/7146/2015/01/21/3481s862758.htm